School sports and activities needed now more than ever

Ever since I was lucky enough to become the Executive Director at the WIAA, I’ve told our staff and membership that we are in the memory-making business. Those memories can be made in any town, large or small, in any sport or activity, at a mid-week practice, a senior night, or a State Championship final.

As a former coach and teacher, I had the opportunity to be a part of those memories and I’ve seen firsthand that high school is defined as much by what you learn outside of the classroom as what you learn in it.

Coaches and athletic directors, along with those of us at the WIAA, have long cha...